CAUTION: This blog is not meant to offend any padded, push up, water or air filled bra.

I was never one to go screaming into a Vicky’s to claim the limited edition Swarovski crystal studded bra. But everyone likes nice underwear! Even if no one sees you, you know you’re wearing it and it feels good. And while I’m sure many women wear underwear for themselves, you see things like this on their site:

But after my first trip to Vicky’s after it opened in Canada, I noticed that only two of their bra styles came with regular lining. The rest were immensely padded. And I don’t mean those wee little removable sponges. Oh no- Vicky’s is hard-core with at least two cup sizes of permanently embedded fake boob.

                              

I personally feel no need to falsely advertise, so I was quite disgruntled. 

       

It dawned on me, what an incredible double-standard exists here. Could you imagine whole stores devoted to padding for men’s chests so their pecs could look bigger? That would never, ever happen. Except in a halloween costume, which would even then be farcical. And as my friend quipped “I don’t see Vicky’s selling padded boxers!”. Not that they should, men shouldn’t have the endure the same pressures women do. And if anyone’s taken a look at Men’s Health magazine, they’d see that there is a lot of pressure on men too.

But how can padded bras exist for women, if padded bras don’t exist for men?

Did you know the average breast size is a B? 44% of women have a B cup. 10% Have a D, 1% has a double D. 

And that itself is almost irrelevant because proportionally, depending on how big a woman may be, the same size breasts would look different. For example a pair of 34Ds on a 5 foot woman would look much smaller on a woman who was 6 feet. 

Not to mention breast size changes all the time depending on weight and hormones. But according to Vicky’s - they have “a body for every body”! Seriously, their web content editor needs help! I guess they’re trying to make a play on the bra’s name? 

                                                  

Oh and Vicky’s - not “every body” fits between sizes 32A and 40DD.

That being said, there’s nothing wrong with sexy underwear! And there are A LOT of super sexy, lacy, bedazzled, sheer etc. etc. non-padded options. 

So- if you’re someone who’s buying a padded bra for your partner, what message are you sending? With lots of other sexy options, what else could you be saying but “Wear this so I can imagine your body is something that it is not”.

Never in a million years would I ask my partner to wear a padded suit so it looked like he had more muscles. He would be hurt, and his friends would think I was terrible.